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Trading Fundamentals Part 37: Take Profit Strategy for Meme Coins

October 31, 2026
Memes are a different ballgame. Here's how I take profit on coins that can do multiples.

Last week, I shared my take profit strategy for Bitcoin, altcoins and big caps. It had small first targets, a stop at break even, and a runner in strong trends.

Forget most of that for meme coins. This is a completely different ballgame.

With memes, I’m not trading a 5% move on 10x leverage. I’m buying spot in a coin I think can do multiples. The upside is measured in 3x, 5x or 50x. The downside is often close to zero. That changes how you take profit.

This is Part 37 of our trading fundamentals series.


What Is a Meme Coin Take Profit Strategy?

A meme coin take profit strategy has three steps. You take out your initial investment early. You sell in batches as the price multiplies. And you keep a small runner bag in case the coin goes much further than anyone expects.

The goal isn’t to sell the top. Nobody sells the top. The goal is to make it impossible to lose, while keeping a ticket for the big move.


Why Memes Need Their Own Rules

Big caps move in percentages. Memes move in multiples, in both directions. A coin can triple in a day and lose 80% the next morning.

Several tools from Part 36 stop working here:

  • Stop losses. On a thin meme, price gaps straight through your level. Most DEX trades don’t even have a stop.
  • Fixed percentage targets. Selling a meme at +15% defeats the purpose of buying it.
  • Leverage. One normal wick liquidates you, even when you’re right.

So the question shifts. With Bitcoin, I ask where my stop goes. With memes, I ask how fast I can get my own money back.

That starts before the buy. Keep your size small enough that a zero doesn’t hurt. The position sizing guide explains how.


Step One: Take Out Your Initial

At a double, I take out my initial. If I put in $1,000 and the bag is worth $2,000, I sell $1,000.

From that moment, the trade is free. Whatever happens next, I can’t lose money on it. This is my risk-off moment for memes. It does the same job as moving the stop to break even on a big cap.

Sometimes I don’t wait for the double. If a coin is up 50% and loses momentum, I already pull my initial. That costs a bigger piece of the bag, about two thirds. I accept that. Securing my money matters more than squeezing out the perfect exit.

Everything after this step is house money. That’s when decisions get easier and calmer.


Step Two: Let Volume and Holders Decide

Once my initial is out, price targets matter less. Momentum matters more. I watch two numbers.

Volume

High volume means attention, and attention is the only fuel a meme has. As long as volume stays high, the run can continue. When volume dries up while price stalls, the crowd is leaving. Our volume guide covers how to read it.

Holder Count

New holders mean new buyers. If the holder count grows quickly, fresh money keeps coming in. A flat or falling count tells you the coin ran out of new believers.

When holders grow fast and volume stays high, I ride it. Once both fade, I sell faster and in bigger batches.

You can track both on most meme terminals. I compared them in our guide to the best places to trade meme coins.


Step Three: Clip Profits at Multipliers

On the way up, I clip out in batches of 10 to 25% of the bag. Each clip happens at a multiplier.

No fixed formula exists here. It could run a 5x, and I take out 25%. It could run a 3x, and I take out 10%. The size depends on the meme and on the momentum.

Strong momentum means smaller clips, because I want more exposure. Weak momentum means bigger clips, because I want more cash.

Here’s one example with a $1,000 buy of 1,000,000 tokens:

  • 2x: sell 500,000 tokens, initial of $1,000 is out
  • 3x: sell 100,000 tokens, another $300 banked
  • 5x: sell 250,000 tokens, another $1,250 banked
  • Left over: 150,000 tokens, fully paid for by the market

That’s $2,550 back on a $1,000 buy, with a bag still running. Your numbers will look different every time. The habit stays the same: take profits on the way up.


Step Four: Always Keep a Runner Bag

I always keep a runner of around 10% of the original bag. It stays, no matter how good the last clip felt.

Why? Because once in a while, a meme does something absurd. PEPE went from nothing to billions. People who sold everything at a 5x still think about it today.

A 10% runner costs you very little if the coin dies. If it turns out to be the one that does a 1000x, that small bag changes your year. I wrote about how I look for that coin in what is the next Pepe.


Common Meme Coin Profit Mistakes

  • Never taking out the initial. A 4x that goes back to zero is a loss, not a story.
  • Selling the whole bag at a double. You secured a small win and gave away the big one.
  • Buying back higher with profits. Banked money stays banked.
  • Going in too big. Large size makes you panic at every red candle.
  • Falling in love with the coin. It’s a trade, not a relationship.
  • Waiting for one perfect exit. Batches beat perfection every time.

Most of these come down to discipline. The risk management tips from earlier in the series apply to memes twice as hard.


Keep This Content Free

Meme profits usually end up back in Bitcoin or stablecoins. If you park them on OKX or Bybit through our links, you help keep this series free for everyone.


Final Words

Taking profit on memes is simple to describe and hard to do. Get your initial out at a double, or earlier if momentum fades. Watch volume and holders. Clip 10 to 25% at multipliers. Keep a runner of about 10%.

The exact numbers change with every coin. What stays fixed is the order: secure your own money first, then pay yourself on the way up.

Looking for coins worth applying this to? Start with our meme coin shill list. For more guides like this one, join the trading section and our newsletter. Part 38 is coming soon!


FAQ

What is a good take profit strategy for meme coins?
Take out your initial investment at a double. Sell 10 to 25% batches as the price multiplies. Keep around 10% as a runner bag.

When should I take out my initial on a meme coin?
At a 2x, you sell half and the trade becomes free. If the coin loses momentum earlier, taking the initial out at +50% is a safe choice.

What is a runner bag?
It’s a small part of your position that you never sell on the way up. It stays in case the coin makes an extreme move.

How do I know when a meme coin is losing momentum?
Watch volume and holder count. Falling volume and a flat or shrinking holder count mean the crowd is moving on.

Should I use a stop loss on meme coins?
Stops are unreliable on thin meme coins because price gaps through them. Small position size and taking out your initial protect you better.

Can I use leverage on meme coins?
I don’t. Normal meme volatility liquidates leveraged positions quickly. Spot is the safer way to hold a coin that can do multiples.

Morten Christensen
Founder, AirdropAlert
Written by
Morten Christensen

Crypto class of '13, airdrop farmer since 2016. Avid trader and DeFi veteran. His market commentary has been featured by Bloomberg, The Wall Street Journal, The New York Times, Forbes, and CNN.

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