Airdrops have changed! But why?
The world of Airdrops has changed over the past 2 years. Not every project is legit and even worse, not every project distributes the airdrops they have promised.
As the world’s first Airdrop platform, we can comfortably say we have seen it all. We’ve analysed over 5000 airdrops over the years, and we’ve noticed the changes along the way.
Let’s go back in time.
Crypto Airdrops 2017 — a blast from the past
When we found out about these crypto giveaways, there was no central source of information. Airdrops were promoted on Bitcoin forums or Reddit. Since the concept was unknown, the projects struggled gaining traffic.
Established coins were doing airdrops, like Decred, OmiseGO and Byteball.
The coins weren’t asking for social media engagement. They were merely making sure their coin/token was distributed to a wide network of people.
OmiseGo didn’t even ask you to sign up for their crypto airdrop. They just airdropped them straight to those who were holders of Ethereum at the time of the snapshot. Wasn’t that a nice surprise?
With the start of AirdropAlert.com, we’ve changed the name of the game. Airdrops went from a community building tool to a marketing strategy implemented by the majority of ICO’s from late 2017.
With a central source of information that people could trust, crypto airdrops suddenly turned into a growth hacking tool for social media engagement.
ICO marketing with Airdrops
While Google & Facebook were banning ICO advertisement, the fund raising start-ups turned to Airdrops for exposure.
We were building communities of 50K users in as short as 5 days for previous clients in 2018. With this kind of explosive growth, it was soon copied by the majority of ICO’s.
With the rise of airdrops, we also noticed there was a huge quality difference in the projects conducting these giveaways. As our platform was raising to new heights, we decided to sharpen our due diligence process to make sure our users to join safe projects.
Every industry will draw scammers at some point. And for airdrops, this was in 2018.
First, there have been multiple attempts to steal our brand name. Several social media channels used the name AirdropAlert to con people.
Want to be sure you are in the correct one? Join our Telegram here.
Projects with fake teams, no whitepapers or no fundamentals started conducting airdrops to attract naïve people to their socials. These socials were later transformed into other channels, very often new channels of crypto airdrops.
The worst thing is, these scammers are getting smarter every day! So be careful which channel you follow or which one you join.
You never know who will try to steal your private keys in the future!
Why would I join airdrops, if I can’t trust them?
At AirdropAlert.com, we verify all airdrops for you. We check the backgrounds of team, read their whitepaper, crosscheck if all public information is correct and more.
Check out today’s hottest airdrops!
Are you still worried?
We do see a shift in the type of projects who conduct airdrops. Airdrops for dApps are in the rise! As an airdrop hunter, you become a beta tester of the new application that is released.
Plus, we’ve noticed that established coins are starting to do airdrops again, like recently Stellar did in collaboration with Blockchain.com
Why would anyone still do an airdrop?
Proof of community is important for every business. In the cryptocurrency it’s common practice, to build a community through airdrops & bounties.
Conducting these giveaways is only the start! It requires more work, to gain the trust of a group of people. By bringing in a large number of users at once, airdrops can start to work their way to a core group of supporters. Which will later result in a loyal community and organic growth.
Or at least, that is the goal